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The built environment has a great impact on the natural environment, human health, and the economy. According to the Environmental Protection Agency, buildings in the U.S. account for:
•36% of the nation’s total energy use
•12% of its total water consumption
•65% of total electricity consumption
•30% of the carbon dioxide emissions
In addition, a growing body of research has established the connection between indoor air quality (IAQ) and the health of building occupants. While most of the problems associated with poor IAQ are the result of inadequate ventilation, some are also caused by various types of airborne contaminants or toxins.
The presence of some of these contaminants, such as formaldehyde, is traceable to the use of certain building materials. Overexposure to formaldehyde may result in nose irritation, sneezing, dry throat, eye irritation, headache, and nausea. Formaldehyde is used extensively in the manufacture of certain building products (e.g., as bonding/laminating agents, adhesives, paper and textile products, and foam insulation) from which formaldehyde gas may be released in the course of normal use. “Green” or “sustainable” building involves the use of building practices and materials that use resources as efficiently as possible, while constructing healthier, more energy-efficient, and environmentally friendly buildings. A related objective of some green building projects is creating esthetic harmony between a building and its environment.
The market for green building materials has been growing rapidly. As of the beginning of 2009, 284 million sq. ft. of buildings had been certified by the U.S. Green Building Council’s Leadership in Energy and Environmental Design (LEED) Program. An article in the June 2006 issue of Harvard Business Review predicts that green construction will become a mainstream technology in the next 5 years to 10 years, as a growing market helps to drive down the cost of green building products and building owners become increasingly aware of the economic, health, and environmental advantages of green building. The impact of green building going mainstream will be as profound on commercial real estate as the invention of central air conditioning in the 1950s and 1960st or elevators in the 19th century, according to the article.
More than 500 U.S. companies, including a number of Fortune 500 companies, are involved in the production of green building materials and the design and construction of green buildings. This number is likely to grow rapidly as more building owners and investors wake up to the potential of green building.
The green building industry has not been immune to the recession that began in 2008. The market for all types of green building materials was down by nearly 40% in 2008 compared with 2009, reflecting the decline in construction activity. However, with housing and commercial construction set to begin a recovery in 2010 or 2011, the market for green building industry should experience above-average growth rates over the next 5 years due to suppressed demand. These trends provide an opportunity for both existing players and new entrants into the green building materials market. This Research report analyzes these new developments and their potential impact on industry participants.
The overall goal of this report is to identify and prioritize the business opportunities for providers of green building materials that will arise over the next 5 years as green building technologies increase their market penetration. In support of this goal, specific objectives of the report include:
The report is intended especially for providers of green building materials and other technologies. Although the report is structured around specific technologies, it is largely nontechnical in nature. That is, it is concerned less with theory and jargon than with what works, how much of the latter the market is likely to purchase, and at what price. As such, the report’s main audience is executive management, marketing and financial analysts. It is not written specifically for scientists and technologists, although its findings concerned the market for their work, including the availability of government and corporate research funding for different technologies and applications should interest them as well.
Others who should find the report informative include government agencies, environmental and public policy interest groups with an interest in sustainable development, the environment, energy, and worker health.
The scope of this report includes the U.S. market for building products that meet its definition of green, that is, those that are:
In general, coverage is limited to building products that meet one of these criteria and are at least neutral with respect to the other three. (For example, wood particle board is generally not included because it is made from recycled/waste materials but is subject to potentially harmful outgassing.)
The report format includes the following major elements:
This Report:
TABLE OF CONTENTS
Chapter- 1:
INTRODUCTION BACKGROUND 1 GOALS AND
OBJECTIVES 2 INTENDED
AUDIENCE 2 SCOPE OF
REPORT 3 METHODOLOGY 4 Chapter-2:
EXECUTIVE SUMMARY SUMMARY TABLE
U.S. MARKET FOR GREEN BUILDING MATERIALS, THROUGH 2014 ($ MILLIONS) 6 SUMMARY FIGURE
U.S. MARKET FOR GREEN BUILDING MATERIALS, 2008-2014 ($ MILLIONS) 6 Chapter-3: GREEN
BUILDING MATERIALS OVERVIEW DEFINITIONS 8 GREEN BUILDING
MATERIALS 8 Building
Materials 8 Green 8 HISTORY OF
GREEN BUILDING MATERIALS 9 IMPORTANCE OF
GREEN BUILDING MATERIALS 12 ENVIRONMENTAL
BENEFITS OF GREEN BUILDING MATERIALS 12 Reduced Waste
Streams 12 TABLE 1 U.S.
BUILDING DEBRIS COMPOSITION (% OF TOTAL DEBRIS VOLUME) 13 Conservation
of Natural Resources 13 Improved Air
Quality 14 ECONOMIC
BENEFITS OF GREEN BUILDING MATERIALS 15 Reduced
Operating Costs 15 TABLE 2
REDUCED ENERGY USE IN GREEN BUILDINGS (% ENERGY SAVINGS) 15 Improvement in
Occupant Health, Comfort, and Productivity 16 Optimization
of Life-Cycle Economic Performance 16 TYPES OF GREEN
BUILDING MATERIALS 17 STRUCTURAL
MATERIALS 17 Framing
Systems 17 Engineered
Lumber 18 Description
and Green Properties 18 Technologies 18 Glued
Laminated Timber 19 Structural
Composite Lumber 19 Wood-Plastic
Composite Lumber 19 I-Joists 19 End Users and
Applications 20 Manufacturers 20 TABLE 3
ENGINEERED LUMBER MANUFACTURERS 20 Wall Systems 21 TABLE 4 GREEN
WALL SYSTEMS 21 Insulating
Concrete Formwork 21 Description
and Green Properties 21 TABLE 5
INSULATING CONCRETE FORMWORK GREEN PROPERTIES 22 Elimination of
Wood Waste 22 Avoidance of
Toxic Chemicals 23 Energy
Efficiency 23 Fire
Resistance 23 Sound
Reduction 24 Technologies 24 TABLE 6
INSULATING CONCRETE FORMWORK TECHNOLOGIES 24 End Users and
Applications 24 Residential
Construction 25 Commercial
Construction 25 TABLE 7
INSULATING CONCRETE FORMWORK USERS AND APPLICATIONS 25 Manufacturers 26 TABLE 8 ICF
MANUFACTURERS 26 Straw
Construction Systems 27 Description
and Green Properties 27 TABLE 9 STRAW
CONSTRUCTION SYSTEM GREEN PROPERTIES 27 Uses
Agricultural Wastes 28 Insulating
Properties 28 Reduced Toxic
Chemical Requirement 28 Fire
Resistance 28 Technology 29 Straw Bale
Systems 29 Compressed
Straw Panels 29 End Users and
Applications 30 Manufacturers 30 TABLE 10 STRAW
BALE CONSTRUCTION SYSTEM MANUFACTURERS 30 Permanent Wood
Foundation Systems 31 Description
and Green Properties 31 Thermal
Efficiency 31 Use of
Chemical Wood Preservatives 32 Technology 32 End Users and
Applications 33 Manufacturers 33 TABLE 11
PERMANENT WOOD FOUNDATION MATERIALS MANUFACTURERS 33 Wood/Plant
Fiber-Cement Composite Blocks 34 Description
and Green Properties 35 TABLE 12
WOOD/PLANT FIBER-CEMENT COMPOSITE BLOCK GREEN PROPERTIES 35 Avoidance of
Wood Waste 36 Avoidance of
Toxic Chemicals 36 Enhanced
Ventilation 36 Energy
Efficiency 36 Fire
Resistance 36 Acoustical
Properties 37 Technology 37 End Users and
Applications 37 Manufacturers 37 TABLE 13
WOOD/PLANT FIBER-CEMENT BUILDING MATERIALS MANUFACTURERS 37 Structural
Insulating Panels 38 Description
and Green Properties 38 TABLE 14
STRUCTURAL INSULATING PANEL GREEN PROPERTIES 38 Waste
Avoidance 39 Energy
Efficiency 39 Interior Air
Quality 39 Fire
Resistance 40 Acoustical
Properties 40 Technologies 41 End Users and
Applications 41 FIGURE 1
ESTIMATED SIP RESIDENTIAL APPLICATIONS, 2008 (PERCENT OF TOTAL RESIDENTIAL
SIP CONSUMPTION) 42 Manufacturers 43 TABLE 15 SIP
MANUFACTURERS 43 Structural
Sheathing 44 Description
and Green Properties 44 TABLE 16
STRUCTURAL SHEATHING GREEN PROPERTIES 45 Efficient Use
of Wood Resources 45 Thermal
Insulation 45 Interior Air
Quality 46 Formaldehyde
Offgassing 46 Moisture,
Mildew, and Mold 46 Fire
Resistance 47 Noise
Insulation 47 Technology 47 Oriented
Strand Board 47 Fiberboard 48 Fiber Cement 48 Recycled
Wastepaper Sheathing 48 End Users and
Applications 49 Manufacturers 49 TABLE 17 GREEN
STRUCTURAL SHEATHING MANUFACTURERS 50 EXTERIOR
INSULATING, COVERING, AND CLADDING MATERIALS 50 Insulation 50 Introduction:
What Is Green Insulation? 50 TABLE 18 GREEN
INSULATION MATERIALS 52 Recycled
Cellulose Insulation 53 Description
and Green Properties 53 TABLE 19
CELLULOSE INSULATION GREEN PROPERTIES 53 Use of
Recycled Resources 54 Thermal
Insulation 54 Interior Air
Quality Issues 54 Fire
Resistance 55 Acoustical
Properties 55 Technologies 55 Fabrication
Methods 55 Installation
Methods 56 End Users and
Applications 56 Manufacturers 56 TABLE 20
RECYCLED CELLULOSE INSULATION MANUFACTURERS 56 Cementitious
Foam Insulation 57 Description
and Green Properties 57 TABLE 21
CEMENTITIOUS FOAM INSULATION GREEN PROPERTIES 57 Renewable
Resources 58 Thermal
Insulation 58 Interior Air
Quality Issues 58 Fire
Resistance 58 Acoustical
Properties 58 Technologies 58 End Users and
Applications 59 Manufacturers 59 Rock Wool 59 Description
and Green Properties 59 TABLE 22 ROCK
WOOL INSULATION GREEN PROPERTIES 60 Uses Recycled
Wastes 60 Thermal
Insulation 60 Interior Air
Quality 60 Fire
Resistance 61 Acoustical
Insulation 61 Technology 61 End Users and
Applications 61 Manufacturers 61 TABLE 23 ROCK
WOOL INSULATION MANUFACTURERS 62 Cotton
Insulation 62 Description
and Green Properties 62 TABLE 24
COTTON INSULATION GREEN PROPERTIES 62 Uses Recycled
Wastes 63 Thermal
Insulation 63 Interior Air
Quality 63 Fire
Resistance 63 Acoustical
Insulation 63 Technology 64 End Users and
Applications 64 Manufacturers 64 TABLE 25
COTTON INSULATION MANUFACTURERS 64 Roofing 64 Introduction
to Green Roofing Materials 64 TABLE 26 GREEN
ROOFING MATERIALS 65 Sprayed
Polyurethane Foam 66 Description
and Green Properties 66 TABLE 27 SPF
GREEN PROPERTIES 67 Reduced Waste 68 Thermal
Insulation 68 Interior Air
Quality 69 Fire
Resistance 69 Acoustical
Insulation 69 Technology 69 Applications
and End Users 70 Manufacturers 70 TABLE 28 SPRAY
POLYURETHANE FOAM MANUFACTURERS 70 Metal Roofing
Systems 71 Description
and Green Properties 71 TABLE 29 METAL
ROOFING GREEN PROPERTIES 71 Efficient Use
of Materials/Less Waste 71 Thermal
Insulation 72 Fire
Resistance 72 Acoustical
Properties 72 Technology 72 End Users and
Applications 73 Manufacturers 73 TABLE 30 METAL
ROOFING MANUFACTURERS 73 Fiber Cement
Roofing 74 Recycled
Synthetic Shingles 74 Description
and Green Properties 74 TABLE 31
RECYCLED SYNTHETIC SINGLES GREEN PROPERTIES 74 Efficient Use
of Resources 74 Thermal
Insulation 75 Fire
Resistance 75 Acoustical
Insulation 75 Technology 75 Manufacturers 76 TABLE 32
RECYCLED SYNTHETIC SHINGLE MANUFACTURERS 76 Siding 76 Introduction 76 TABLE 33 GREEN
SIDING MATERIALS 76 Metal Siding 77 Description
and Green Properties 77 Technology 77 Applications
and End Users 77 Manufacturers 77 TABLE 34 METAL
SIDING MANUFACTURERS 78 Fiber Cement
Siding 78 INTERIOR
MATERIALS 78 Wall, Floor,
and Ceiling Surfaces 78 Introduction 79 Oriented
Strand Board 79 Particle Board 79 Other Wall and
Floor Materials 80 TABLE 35
PLASTIC AND METAL INTERIOR WALL PANEL MANUFACTURERS 80 Wall, Floor,
and Ceiling Coverings, Adhesives and Coatings 80 Coverings 81 TABLE 36 GREEN
FLOOR, WALL, AND CEILING COVERING MATERIALS 81 Sustainable
Wood and Similar Flooring 81 Bamboo 82 Cork 82 Linoleum 83 Natural Fiber
Carpets and Wall Coverings 84 Recycled
Carpets and Pads 84 Recycled
Content Ceramic Tiles 85 Manufacturers 85 TABLE 37 GREEN
WALL, FLOOR, AND CEILING COVERING MANUFACTURERS 85 Adhesives and
Coatings 86 Low- and
Zero-VOC Adhesives 86 Green Coatings 86 Manufacturers 87 TABLE 38 GREEN
ADHESIVE AND COATING MANUFACTURERS 87 PLUMBING,
WIRING, AND FIXTURES 87 Green Plumbing 87 Description
and Green Properties 88 Green
Electrical Wiring 88 Description
and Green Properties 88 Green Cabinets
and Countertops 89 Description
and Green Properties 89 Cabinets 89 Countertops 90 Applications 90 Manufacturers 90 TABLE 39 GREEN
CABINETRY AND COUNTERTOP MANUFACTURERS 90 END USER
SEGMENTS 90 RESIDENTIAL
CONSTRUCTION 91 TABLE 40 U.S.
HOUSING STARTS BY TYPE OF DWELLING, 2003-2009 (000 UNITS) 91 TABLE 41 U.S.
HOUSING STARTS, 2008-2014 (000 UNITS) 92 FIGURE 2
PROJECTED TRENDS IN U.S. HOUSING STARTS, 2008-2014 (000 UNITS) 92 COMMERCIAL
CONSTRUCTION 92 FIGURE 3 NEW
COMMERCIAL BUILDING CONSTRUCTION BY TYPE OF COMMERCIAL ACTIVITY, 2003– 2008
(%) 93 TABLE 42 VALUE
OF U.S. COMMERCIAL CONSTRUCTION PUT IN PLACE, 2003-2008 ($ BILLIONS) 94 FIGURE 4
TRENDS IN VALUE OF U.S. COMMERCIAL CONSTRUCTION PUT IN PLACE, 2003-2008 ($
BILLIONS) 94 TABLE 43
PROJECTED INCREASE IN U.S. NEW COMMERCIAL CONSTRUCTION PUT IN PLACE, THROUGH
2014 ($ BILLIONS) 95 FIGURE 5
PROJECTED INCREASE IN U.S. NEW COMMERCIAL CONSTRUCTION PUT IN PLACE,
2008-2014 ($ BILLIONS) 95 PUBLIC
CONSTRUCTION 95 TABLE 44 VALUE
OF U.S. PUBLIC NONINFRASTRUCTURE CONSTRUCTION PUT IN PLACE, THROUGH 2008 ($
BILLIONS) 96 FIGURE 6
TRENDS IN VALUE OF U.S. PUBLIC NONINFRASTRUCTURE CONSTRUCTION PUT IN PLACE,
2003-2008 ($ BILLIONS) 96 TABLE 45
PROJECTED INCREASE IN NEW U.S. PUBLIC NONINFRASTRUCTURE CONSTRUCTION PUT IN
PLACE, THROUGH 2014 ($ BILLIONS) 97 FIGURE 7
PROJECTED INCREASE IN VALUE OF U.S. PUBLIC NONINFRASTRUCTURE CONSTRUCTION PUT
IN PLACE, 2008-2014 ($BILLIONS) 97 Chapter-4:
PATENT ANALYSIS
PATENTS/PATENT
APPLICATIONS BY APPLICATION AND TYPE OF MATERIAL 98 FIGURE 8 U.S.
GREEN BUILDING MATERIALS PATENTS BY TYPE OF APPLICATION (PERCENT OF TOTAL
PATENTS AND PATENT APPLICATIONS) 98 TABLE 46 U.S.
GREEN BUILDING MATERIALS PATENTS AND PATENT APPLICATIONS, BY TYPE OF MATERIAL 99 PATENT TRENDS
OVER TIME 100 TABLE 47 U.S.
GREEN BUILDING MATERIALS PATENTS, BY YEAR, BEFORE 2003-2009 100 FIGURE 9
TRENDS IN NUMBER OF U.S. GREEN BUILDING MATERIALS PATENTS ISSUED ANNUALLY,
BEFORE 2003-2009 102 MAJOR
INTELLECTUAL PROPERTY (IP) PORTFOLIOS 102 FIGURE 10
GREEN BUILDING MATERIALS IP PORTFOLIOS (%) 103 Chapter-5:
PUBLIC POLICY DIMENSIONS OF GREEN BUILDING MATERIALS FEDERAL
GOVERNMENT 104 AMERICAN CLEAN
ENERGY SECURITY ACT 104 AMERICAN
RECOVERY AND REINVESTMENT ACT OF 2009 104 ENERGY
INDEPENDENCE AND SECURITY ACT OF 2007 105 THE ENERGY
POLICY ACT OF 2005 105 RESOURCE
CONSERVATION AND RECOVERY ACT 105 THE ENERGY
POLICY ACT (EPACT) OF 1992 106 EXECUTIVE
ORDER 13101 106 EXECUTIVE
ORDER 13123 106 EXECUTIVE
ORDER 13134 AND THE 2002 FARM BILL 107 EXECUTIVE
ORDER 13148 108 OMB CIRCULAR
A-11 108 STATE AND
LOCAL GOVERNMENTS 108 TABLE 48 STATE
AND LOCAL GOVERNMENTS THAT HAVE IMPLEMENTED GREEN BUILDING POLICIES 109 BUILDING CODES 109 Chapter-6: U.S.
MARKET FOR GREEN BUILDING MATERIALS, 2008-2014 SUMMARY 110 OVERALL MARKET 110 FIGURE 11
TRENDS IN U.S. MARKET FOR GREEN BUILDING MATERIALS, 2005-2014 ($ BILLIONS) 110 MARKET BY
PRODUCT SEGMENT 111 TABLE 49 U.S.
MARKET FOR GREEN BUILDING MATERIALS BY PRODUCT SEGMENT, THROUGH 2014 ($
MILLIONS) 111 FIGURE 12 U.S.
GREEN BUILDING MATERIALS MARKET SHARES BY PRODUCT SEGMENT, 2008 VS. 2014
(PERCENT OF TOTAL MARKET) 112 LARGEST-SELLING
GREEN BUILDING PRODUCTS 113 TABLE 50
LARGEST-SELLING GREEN BUILDING MATERIALS, THROUGH 2014 ($ MILLIONS) 113 DETAILED
MARKET ESTIMATES AND PROJECTIONS 113 STRUCTURAL
MATERIALS 114 Summary 114 TABLE 51 U.S.
MARKET FOR STRUCTURAL GREEN BUILDING MATERIALS, THROUGH 2014 ($ MILLIONS) 114 FIGURE 13
GREEN EXTERIOR BUILDING MATERIALS MARKET SHARES, 2008 VS. 2014 (PERCENT OF
TOTAL GREEN EXTERIOR BUILDING PRODUCT SALES) 115 Green Framing
Systems 115 Engineered
Lumber 115 2008 Sales 116 FIGURE 14 U.S.
MARKET FOR ENGINEERED LUMBER PRODUCTS, 2008 (%) 116 Key Market
Drivers 117 Trends in
Housing Starts 117 Trends in
Engineered Lumber Market Penetration 117 Trends in
Construction of Outdoor Decks and Other Wood/Plastic or Plastic Lumber
Applications 118 Projected
Sales through 2014 118 TABLE 52
PROJECTED SALES OF ENGINEERED LUMBER, THROUGH 2014 ($ MILLIONS) 118 Green Wall
Systems 118 Summary 119 TABLE 53 U.S.
MARKET FOR GREEN WALL SYSTEMS, THROUGH 2014 ($ MILLIONS) 119 FIGURE 15 U.S.
GREEN WALL SYSTEMS MARKET SHARES BY PRODUCT SEGMENT, 2008 VS. 2014 (PERCENT
OF TOTAL MARKET) 120 Insulating
Concrete Formwork 121 Summary 121 2008 Sales 121 FIGURE 16 U.S.
MARKET FOR ICF MATERIALS, 2008 (%) 121 FIGURE 17 ICF
SHARE OF U.S., SINGLE-FAMILY DETACHED HOUSING STARTS, 2008 (%) 122 TABLE 54
AVERAGE COST OF SINGLE-FAMILY RESIDENTIAL ICF CONSTRUCTION, 2008 ($ PER HOME) 123 TABLE 55 TOTAL
MARKET FOR ICF FORM MATERIALS USED IN SINGLE-FAMILY RESIDENTIAL CONSTRUCTION,
2008 123 TABLE 56 TOTAL
MARKET FOR ICF FORM MATERIALS USED IN MULTI-FAMILY RESIDENTIAL CONSTRUCTION,
2008 124 FIGURE 18
RESIDENTIAL VS. COMMERCIAL MARKET FOR ICF MATERIALS, 2008 (%) 124 Key Market
Drivers 125 Residential
Market 125 FIGURE 19
TRENDS IN ICF PENETRATION OF RESIDENTIAL CONSTRUCTION MARKET, 2008-2014 (% OF
RESIDENTIAL UNITS CONSTRUCTED EACH YEAR) 126 Commercial
Market 127 TABLE 57
ESTIMATED NUMBER OF NEW COMMERCIAL BUILDINGS CONSTRUCTED ANNUALLY, THROUGH
2014 (000 UNITS) 127 FIGURE 20
TRENDS IN ICF PENETRATION OF COMMERCIAL CONSTRUCTION MARKET, 2008-2014
(PERCENT OF COMMERCIAL BUILDINGS CONSTRUCTED EACH YEAR) 128 Projected
Sales through 2014 128 TABLE 58
PROJECTED ICF SALES, THROUGH 2014 129 Straw
Construction Materials 129 Summary 129 2008 Sales 130 FIGURE 21 U.S.
SALES OF STRAW CONSTRUCTION MATERIALS AND RELATED EQUIPMENT, 2008 (%) 130 Key Market
Drivers 131 Straw Bale
Construction 131 Compressed
Straw Structural Panels 132 Projected
Sales through 2014 132 TABLE 59
PROJECTED SALES OF STRAW STRUCTURAL BUILDING MATERIALS, THROUGH 2014 ($
MILLIONS/UNITS) 132 Permanent Wood
Foundation Systems 133 Summary 133 2008 Sales 133 Key Market
Drivers 134 Model Energy
Code 134 Projected
Sales through 2014 134 TABLE 60
PROJECTED SALES OF PERMANENT WOOD BASEMENT MATERIALS, THROUGH 2014 134 Wood/Plant
Fiber-Cement Composite Blocks 135 Summary 135 2008 Sales 135 FIGURE 22 U.S.
SALES OF WOOD- AND PLANT FIBER-CEMENT BLOCKS, 2008 (%) 135 Key Market
Drivers 136 Wood-Cement
Blocks 136 Plant
Fiber-Cement Blocks 137 Projected
Sales through 2014 137 TABLE 61
PROJECTED SALES OF WOOD- AND PLANT FIBER-CEMENT COMPOSITE BUILDING BLOCKS,
THROUGH 2014 ($ MILLIONS) 137 Structural
Insulating Panels 137 Summary 137 2008 Sales 138 FIGURE 23 U.S.
MARKET FOR STRUCTURAL INSULATED PANELS USED IN CONSTRUCTION, 2008 (%) 138 Key Market
Drivers 138 Residential
Market 139 FIGURE 24
TRENDS IN SIP PENETRATION OF SINGLE-FAMILY RESIDENTIAL CONSTRUCTION MARKET,
2008-2014 (PERCENT OF RESIDENTIAL UNITS CONSTRUCTED EACH YEAR) 140 Commercial
Market 140 TABLE 62
ESTIMATED NUMBER OF NEW COMMERCIAL BUILDINGS CONSTRUCTED ANNUALLY, THROUGH
2014 (UNITS) 141 FIGURE 25
TRENDS IN SIP PENETRATION OF COMMERCIAL CONSTRUCTION MARKET, 2008-2014
(PERCENT OF RESIDENTIAL UNITS CONSTRUCTED EACH YEAR) 142 Projected
Sales through 2014 142 TABLE 63
PROJECTED SIP SALES, THROUGH 2014 143 Structural
Sheathing 143 2008 Sales 143 FIGURE 26 U.S.
GREEN STRUCTURAL SHEATHING MARKET, 2008 (%) 144 Oriented
Strand Board 144 Fiberboard
Structural Sheathing 144 Fiber Cement
Structural Sheathing 145 Wastepaper
Sheathing 145 Key Market
Drivers 145 Oriented
Strand Board 145 TABLE 64
RESIDENTIAL VS. NONRESIDENTIAL CONSUMPTION OF OSB, THROUGH 2014 (BILLION SQ.
FT.) 146 FIGURE 27
TRENDS IN RESIDENTIAL VS. NONRESIDENTIAL OSB CONSUMPTION, 2008-2014 (BILLION
SQ. FT.) 146 FIGURE 28
PROJECTED OSB PRICE TRENDS, 2008-2014 ($ PER 1,000 SQ. FT.) 147 Fiberboard
Sheathing 148 Fiber Cement
Sheathing 148 Recycled
Wastepaper Sheathing 148 Projected
Sales through 2014 149 TABLE 65
PROJECTED SALES OF GREEN SHEATHING MATERIALS, THROUGH 2014 149 EXTERIOR
SURFACE FILLING, COVERING, AND CLADDING MATERIALS 150 Summary 150 TABLE 66 U.S.
MARKET FOR GREEN EXTERIOR BUILDING MATERIALS, THROUGH 2014 ($ MILLIONS) 151 FIGURE 29
GREEN EXTERIOR BUILDING MATERIALS MARKET SHARES, 2008 VS. 2014 (PERCENT OF
TOTAL GREEN EXTERIOR BUILDING PRODUCT SALES) 151 FIGURE 29
(CONTINUED) 152 Green
Insulation 152 Summary 152 TABLE 67 U.S.
MARKET FOR GREEN INSULATION MATERIALS, THROUGH 2014 ($ MILLIONS) 152 FIGURE 30
GREEN INSULATION PRODUCT MARKET SHARES, 2008 VS. 2014 (% OF TOTAL GREEN
INSULATION SALES) 153 Cellulose
Insulation 153 Summary 153 2008 Sales 154 FIGURE 31 U.S.
MARKET FOR CELLULOSE INSULATION, 2008 (%) 154 Key Market
Drivers 155 Trends in New
Housing Starts 155 Market
Penetration Trends 155 Price Trends 155 Projected
Sales through 2014 156 TABLE 68
PROJECTED SALES OF CELLULOSE INSULATION MATERIALS, THROUGH 2014 156 Cementitious
Foam Insulation 156 Summary 157 2008 Sales 157 Key Market
Drivers 157 Wider
Distribution 157 Projected
Sales through 2014 157 TABLE 69
PROJECTED SALES OF CEMENTITIOUS FOAM INSULATION, THROUGH 2014 ($ MILLIONS) 158 Recycled
Cotton Insulation 158 Summary 158 2008 Sales 158 Key Market
Drivers 158 Expanding
Distribution 159 Projected
Sales through 2014 159 TABLE 70
PROJECTED SALES OF RECYCLED COTTON INSULATION, THROUGH 2014 ($ MILLIONS) 159 Rock Wool
Insulation 159 Summary 159 2008 Sales 160 Key Market
Drivers 160 Increasing
Share of Rock Wool Insulation Market 160 Projected
Sales through 2014 160 TABLE 71
PROJECTED SALES OF ROCK WOOL INSULATION, THROUGH 2014 ($ MILLIONS) 160 Green Roofing
Materials 161 Summary 161 TABLE 72 U.S.
MARKET FOR GREEN ROOFING MATERIALS, THROUGH 2014 ($ MILLIONS) 161 FIGURE 32
GREEN ROOFING PRODUCT MARKET SHARES, 2008 VS. 2014 (PERCENT OF TOTAL GREEN
INSULATION SALES) 162 Sprayed
Polyurethane Foam 162 Summary 162 2008 Sales 163 Key Market
Drivers 163 Trends in
Commercial Roofing 163 Polyurethane
Prices 163 Projected
Sales through 2014 164 TABLE 73
PROJECTED SALES OF SPF ROOFING MATERIALS, THROUGH 2014 164 Metal Roofing 164 Summary 164 2008 Sales 164 Key Market
Drivers 165 Growth in
Residential Roofing Market 165 TABLE 74
PROJECTED GROWTH OF U.S. RESIDENTIAL ROOFING MARKET, THROUGH 2014 ($
MILLIONS) 165 Metal Roofing
System Market Penetration 165 FIGURE 33
METAL ROOFING SYSTEMS RESIDENTIAL MARKET PENETRATION, 2008–2014 (%) 166 Projected
Sales through 2014 166 TABLE 75
PROJECTED GROWTH OF U.S. RESIDENTIAL METAL ROOFING MARKET, THROUGH 2014 ($
MILLIONS) 166 Fiber Cement
Roofing 167 Summary 167 2008 Sales 167 Key Market
Drivers 167 Trends in
Market Penetration 167 FIGURE 34
FIBER CEMENT ROOFING SYSTEMS RESIDENTIAL MARKET PENETRATION, 2008–2014 (%) 168 Projected
Sales through 2014 168 TABLE 76
PROJECTED GROWTH OF U.S. FIBER CEMENT ROOFING MARKET, THROUGH 2014 ($
MILLIONS) 168 Other
Recycled-Content Roofing Materials 169 Summary 169 2008 Sales 169 Key Market
Drivers 169 Projected
Sales through 2014 169 TABLE 77
PROJECTED GROWTH OTHER RECYCLED-CONTENT ROOFING MATERIALS, THROUGH 2014 ($
MILLIONS) 170 Green Cladding
(Siding) Materials 170 Summary 170 TABLE 78 U.S.
MARKET FOR GREEN SIDING MATERIALS, THROUGH 2014 ($ MILLIONS) 170 FIGURE 35
GREEN SIDING MATERIALS MARKET SHARES, 2008 VS. 2014 (PERCENT OF TOTAL GREEN
INSULATION SALES) 171 Metal Siding 171 Summary 171 2008 Sales 172 FIGURE 36 U.S.
MARKET FOR METAL SIDING MATERIALS, 2008 (%) 172 Key Market
Drivers 172 Siding Market
Trends 173 TABLE 79
TRENDS IN U.S. SIDING MARKET, THROUGH 2014 ($ MILLIONS) 173 Trends in
Market Penetration 173 TABLE 80
ALUMINUM AND STEEL SIDING MARKET SHARES, THROUGH 2014 (PERCENT OF TOTAL
MARKET) 174 Projected
Market through 2014 174 TABLE 81
PROJECTED GROWTH OF METAL SIDING MATERIALS MARKET, THROUGH 2014 ($
MILLIONS/%) 174 Fiber Cement
Siding 175 Summary 175 2008 Sales 175 Key Market
Drivers 175 Trends in the
Residential Siding Market 175 Trends in
Fiber Cement Siding Market Share 175 TABLE 82 FIBER
CEMENT SIDING MARKET SHARE, THROUGH 2014 (PERCENT OF TOTAL RESIDENTIAL SIDING
MARKET) 176 Projected
Market through 2014 176 TABLE 83
PROJECTED GROWTH OF FIBER CEMENT SIDING MATERIALS MARKET, THROUGH 2014 ($
MILLIONS/%) 176 INTERIOR
MATERIALS 176 Summary 176 TABLE 84 U.S.
MARKET FOR GREEN INTERIOR BUILDING MATERIALS, THROUGH 2014 ($ MILLIONS) 177 FIGURE 37
GREEN INTERIOR BUILDING MATERIALS MARKET SHARES, 2008 VS. 2014 (PERCENT OF
TOTAL GREEN INTERIOR BUILDING PRODUCT SALES) 177 Wall and Floor
Materials 178 Summary 178 TABLE 85 U.S.
MARKET FOR GREEN WALL AND FLOOR MATERIALS, THROUGH 2014 ($ MILLIONS) 178 2008 Sales 179 FIGURE 38 U.S.
MARKET FOR GREEN INTERIOR WALL AND FLOOR MATERIALS, 2008 (%) 179 Market Drivers 179 Developments
in Market for OSB Wall and Floor Materials Market 180 Growth of OSB
Wall and Floor Coverings Market 180 Decline in OSB
Prices 180 Fiberboard
Market Developments 180 Projected
Sales through 2014 180 TABLE 86
PROJECTED SALES OF GREEN INTERIOR WALL AND FLOOR MATERIALS, THROUGH 2014 ($
MILLIONS/SQUARE FEET) 181 Wall, Floor,
and Ceiling Coverings 181 Summary 181 2008 Sales 181 FIGURE 39 U.S.
MARKET FOR GREEN INTERIOR WALL, FLOOR AND CEILING COVERINGS, 2008 (%) 182 Key Market
Drivers 183 Growing
Popularity of Linoleum 183 Mature Market
for Wool Carpeting 183 Competition
from Carpet Seconds 184 Growing Demand
for Nonhardwood Floor Coverings 184 Projected
Sales through 2014 184 TABLE 87
PROJECTED MARKET FOR GREEN FLOOR COVERINGS, THROUGH 2014 ($ MILLIONS) 184 Adhesives and
Coatings 185 Summary 185 2008 Sales 185 FIGURE 40 U.S.
MARKET FOR LOW-VOC ADHESIVES AND COATINGS, 2008 185 Key Market
Drivers 186 Overall Trends
in the U.S. Coatings and Adhesives Market 186 TABLE 88
PROJECTED TRENDS IN THE U.S. MARKET FOR INTERIOR DECORATIVE COATINGS AND
ADHESIVES, THROUGH 2014 ($ MILLIONS) 187 Growth in
Market Penetration of Low-VOC Coatings and Adhesives 187 FIGURE 41
LOW-VOC COATING AND ADHESIVE MARKET PENETRATION, 2008-2014 (%) 187 Projected
Sales through 2014 188 TABLE 89
PROJECTED MARKET FOR LOW-VOC COATINGS AND ADHESIVES, THROUGH 2014 ($
MILLIONS) 188 PLUMBING,
WIRING, AND FIXTURES 188 Green Cabinets
and Countertops 189 Summary 189 2008 Sales 189 FIGURE 42 U.S.
MARKET FOR GREEN CABINETS AND COUNTERTOPS, 2008 (%) 189 Key Market
Drivers 190 Projected
Sales through 2014 190 TABLE 90
PROJECTED MARKET FOR GREEN CABINETS AND COUNTERTOPS, THROUGH 2014 ($
MILLIONS) 191 Chapter-7:
COMPANY PROFILES
COMPANY
PROFILES 192 AGRIBOARD
INDUSTRIES 192 AINSWORTH
LUMBER CO, LTD. 192 AIR KRETE,
INC. 192 AMERICAN
POLYSTEEL 193 AMVIC, INC. 193 ANTHONY FOREST
PRODUCTS CO. 193 BASF CORP. 193 BAY SYSTEMS
NORTH AMERICA 194 BIOBASED
SYSTEMS 194 BONDED LOGIC,
INC. 194 CANFOR CORP. 194 CENTURY-BOARD
USA 195 CORRECT
BUILDING PRODUCTS 195 DODGE-REGUPOL,
INC. 195 DOW CHEMICAL
CO. 196 DURISOL, INC. 196 ENERCEPT 196 FIBREX
INSULATIONS, INC. 197 FORBO
INDUSTRIES 197 GEORGIA-PACIFIC,
LLC 197 HENKEL
CORPORATION 197 HOMASOTE CO. 198 HUBER
ENGINEERED WOODS, LLC 198 JAMES HARDIE 198 INSULOCK
INTERNATIONAL 198 INTERNATIONAL
BILDRITE 199 ISOLATEK
INTERNATIONAL 199 KNIGHT-CELOTEX 199 LIFECRETE
ECO-MASONRY 200 LOUISEVILLE
SPECIALTY PRODUCTS 200 MAXITILE, INC. 200 METAL SALES
MANUFACTURING CORP. 200 MOZ DESIGNS,
INC. 201 MURUS CO. 201 NASCOR, LTD. 201 NCFI
POLYURETHANES 201 NICHIHA FIBER
CEMENT 202 NEIL KELLY
CABINETS 202 NORBORD 202 NOVA
CHEMICALS, INC. 203 NU-WOOL, INC. 203 PALMER
INDUSTRIES, INC. 203 PARKLAND
PLASTICS, INC. 203 POTLATCH CORP. 204 PREMIER
BUILDING SYSTEMS 204 RE-NEW WOOD,
INC. 204 ROCK WOOL
MANUFACTURING CO. 204 ROHM AND HAAS
CO. 205 ROSEBURG
FOREST PRODUCTS CO. 205 SHELTERWORKS,
LTD. 205 SIERRA PINE,
LTD. 206 SLOSS
INDUSTRIES CORP. 206 TEMPLE-INLAND,
INC. 206 TERAGREN, LLC 207 TERRA GREEN
CERAMICS, INC. 207 THERMAFIBER,
INC. 207 TOLKO
INDUSTRIES 207 TREX COMPANY,
INC. 208 UNIVERSAL
FOREST PRODUCTS, INC 208 U.S.
GREENFIBER, LLC 208 WEYERHAEUSER
CO. 208
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